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In mid-August, after Myanmar, Laos, Cambodia, Vietnam also began a thorough investigation mahogany smuggling. So far, nearly half of the Southeast Asian countries mahogany export trade has been "sealed off." With the promulgation of Vietnam closed the measures, nearly half of the countries in Southeast Asia mahogany material inlet channel is "blocked." At present, the domestic wood market situation even more grim.

According to Chinese statistics committee mahogany circulation data, the first quarter of this year, China imported a total of 190,000 cubic meters of mahogany, down 21%, imports fell 26%. As multinational export ban gradually released, imports are expected this year, will continue to decline. Analysis of the industry, by the scarcity of materials, the market downturn, the impact of changing consumer awareness and many other factors, in 2016, mahogany furniture industry will face a major reshuffle.

Difficult to do business sales fell nearly half

Once extremely hot mahogany market became the darling of people's consumption and collection, just a few years, mahogany businesses, stores and parks doubled, raw material prices are skyrocketing. However, it did not last long, since 2014, mahogany furniture market is rapidly cooling, all the way down, the market price and the sales are in decline stage, is exposed over the years led to market speculation overpriced true, some small businesses have stopped produce.

"2015--2016 China's wood industry development report" shows that in 2015 China has wood products production and marketing enterprises nearly 17,000, down nearly 35%, with an annual output value of 10 billion yuan, down 37.5%. 2015, China imported a total of 904,300 cubic meters of mahogany, down 56.01%, imports totaled $ 1.071 billion, or about 6.96 billion yuan, down 59.43 percent.

Southeast Asian countries such restraining orders mahogany wood stock market situation even more grim, mahogany domestic market hit. Correspondingly, the domestic wood raw material market has been transformed into a seller's market, resulting in raw material prices and related wood products. However, raw material prices by boosting the market, consumers do not seem to buy it. Redwood decline in aggregate demand exceeds aggregate supply downstream, dealers face strong pressure to survive, so depressed mahogany furniture market is more depressed.

According to Changsha certain brand mahogany furniture store salesman introduced, sales fell by almost half the current than in 2014. Now mahogany furniture market low, shop rent expensive, money is used to pay the rent. In some home stores, the area where the mahogany furniture Changsha is almost the most deserted, many sales staff, said the poor performance, many stores at risk of failure, even if just barely keep the support.

Overcapacity price rise, not fall

Any industry will experience a wave of market development, mahogany furniture market is no exception. Mahogany furniture prices pushed to a record peak in 2007, just two years rose 3-5 times. 2008 by the international financial crisis, nearly half of the country's mahogany business failures, market prices fell so low during the subsequent 2067 prices all the way up. But in recent years, the mahogany market has hit bottom again.

Mahogany industry marketing experts, the Chinese wood working committee director Zhao Fu Ying said that the second half of 2014, the mahogany industry to enter the market downturn, sales fell more obvious, resulting in a "business closed down, the boss running, anti-business rent" and other undesirable phenomena. The reason is nothing less than their own problems big economic environment and industry: economic aspects of the environment, this year the long-term macro-economic downturn, weak exports, high-end consumer transactions has shrunk dramatically; mahogany industry's own development, mahogany stores around the park have launched, a lot of hot money inflows, resulting in extreme excess production. At the same time, by the "sealed off" effect, raw material and labor prices continued to increase, prices are still rising. Shoddy, fraud and other acts to disturb the market, so that consumers can not sell. Internal and external causes is the result of joint action, production continued to rise, power consumption all the way down, prices rise, not fall, so that the purchasing power of consumers has shrunk dramatically.

In recent years, with mahogany furniture enterprises everywhere, the market chaos has become increasingly evident. Furniture Industry Association, vice president of Hunan Province, Redwood Hall, general manager of China Zhang Liming think, mahogany furniture market in the disordered phase of development, "the lack of normative stores, small family-style workshop and exhibition tour operators selling to the industry has brought a lot issues, fraud, shoddy, product quality and after-sales service can not be guaranteed. Second, the current products are mostly made of imitation, lack of small manufacturers design capability, lack of process innovation as a collection-level buyers, industry the overall disappointment let them opt out. At the same time, with a large park, business doubled, the total decline in demand has far exceeded the total supply. "


In mid-August, after Myanmar, Laos, Cambodia, Vietnam also began a thorough investigation mahogany smuggling. So far, nearly half of the Southeast Asian countries mahogany export trade has been "sealed off." With the promulgation of Vietnam closed the measures, nearly half of the countries in Southeast Asia mahogany material inlet channel is "blocked." At present, the domestic wood market situation even more grim.

According to Chinese statistics committee mahogany circulation data, the first quarter of this year, China imported a total of 190,000 cubic meters of mahogany, down 21%, imports fell 26%. As multinational export ban gradually released, imports are expected this year, will continue to decline. Analysis of the industry, by the scarcity of materials, the market downturn, the impact of changing consumer awareness and many other factors, in 2016, mahogany furniture industry will face a major reshuffle.

Difficult to do business sales fell nearly half

Once extremely hot mahogany market became the darling of people's consumption and collection, just a few years, mahogany businesses, stores and parks doubled, raw material prices are skyrocketing. However, it did not last long, since 2014, mahogany furniture market is rapidly cooling, all the way down, the market price and the sales are in decline stage, is exposed over the years led to market speculation overpriced true, some small businesses have stopped produce.

"2015--2016 China's wood industry development report" shows that in 2015 China has wood products production and marketing enterprises nearly 17,000, down nearly 35%, with an annual output value of 10 billion yuan, down 37.5%. 2015, China imported a total of 904,300 cubic meters of mahogany, down 56.01%, imports totaled $ 1.071 billion, or about 6.96 billion yuan, down 59.43 percent.

Southeast Asian countries such restraining orders mahogany wood stock market situation even more grim, mahogany domestic market hit. Correspondingly, the domestic wood raw material market has been transformed into a seller's market, resulting in raw material prices and related wood products. However, raw material prices by boosting the market, consumers do not seem to buy it. Redwood decline in aggregate demand exceeds aggregate supply downstream, dealers face strong pressure to survive, so depressed mahogany furniture market is more depressed.

According to Changsha certain brand mahogany furniture store salesman introduced, sales fell by almost half the current than in 2014. Now mahogany furniture market low, shop rent expensive, money is used to pay the rent. In some home stores, the area where the mahogany furniture Changsha is almost the most deserted, many sales staff, said the poor performance, many stores at risk of failure, even if just barely keep the support.

Overcapacity price rise, not fall

Any industry will experience a wave of market development, mahogany furniture market is no exception. Mahogany furniture prices pushed to a record peak in 2007, just two years rose 3-5 times. 2008 by the international financial crisis, nearly half of the country's mahogany business failures, market prices fell so low during the subsequent 2067 prices all the way up. But in recent years, the mahogany market has hit bottom again.

Mahogany industry marketing experts, the Chinese wood working committee director Zhao Fu Ying said that the second half of 2014, the mahogany industry to enter the market downturn, sales fell more obvious, resulting in a "business closed down, the boss running, anti-business rent" and other undesirable phenomena. The reason is nothing less than their own problems big economic environment and industry: economic aspects of the environment, this year the long-term macro-economic downturn, weak exports, high-end consumer transactions has shrunk dramatically; mahogany industry's own development, mahogany stores around the park have launched, a lot of hot money inflows, resulting in extreme excess production. At the same time, by the "sealed off" effect, raw material and labor prices continued to increase, prices are still rising. Shoddy, fraud and other acts to disturb the market, so that consumers can not sell. Internal and external causes is the result of joint action, production continued to rise, power consumption all the way down, prices rise, not fall, so that the purchasing power of consumers has shrunk dramatically.

In recent years, with mahogany furniture enterprises everywhere, the market chaos has become increasingly evident. Furniture Industry Association, vice president of Hunan Province, Redwood Hall, general manager of China Zhang Liming think, mahogany furniture market in the disordered phase of development, "the lack of normative stores, small family-style workshop and exhibition tour operators selling to the industry has brought a lot issues, fraud, shoddy, product quality and after-sales service can not be guaranteed. Second, the current products are mostly made of imitation, lack of small manufacturers design capability, lack of process innovation as a collection-level buyers, industry the overall disappointment let them opt out. At the same time, with a large park, business doubled, the total decline in demand has far exceeded the total supply. "